Denver, August 17, 2006 - Qwest Communications International Inc. (NYSE: Q) recently launched a new advertising campaign aimed at bringing more football into customers' lives. The new campaign features a more interactive football experience, just in time for the upcoming fall season.
The "Qwest Football Bundle" concept leverages Qwest High-Speed Internet service, digital voice (unlimited local and long-distance service) and DIRECTV(R) service, including its college football and exclusive professional football package subscriptions.
"With this offer, Qwest expands customers' football experiences beyond TV, whether they are football fanatics or casual fans who enjoy spending time with friends watching the games," said Laura Sankey, vice president of corporate marketing and advertising for Qwest. "With a Qwest Football Bundle, customers can manage their fantasy football teams online with super-fast high-speed Internet, watch their favorite teams with the most games from DIRECTV's football packages and call friends to chat about scores at home or on the go."
The Qwest Football Bundles offer a combination of high-speed Internet service, digital voice and DIRECTV service, plus the opportunity to add exclusive services and features, such as DIRECTV's subscription football packages and Qwest Wireless. And only Qwest?unlike other offers?includes 100 percent digital television and wireless phone services today.
Once the season starts, in early September, fans will have even more opportunities to share their football passions as Qwest launches an Internet microsite dedicated to football: www.morefootball.com.
The Qwest Football Bundles are available now in Arizona, Colorado, Idaho, Iowa, Minnesota, Montana, Nebraska, New Mexico, North Dakota, Oregon, South Dakota, Utah, Washington and Wyoming. This season, customers can get into the game and take advantage of the new Qwest Football Bundles by calling Qwest, visiting a Qwest Solutions Center or clicking qwest.com.
Qwest offers a unique and powerful combination of voice and data solutions for businesses, government agencies and consumers - locally and throughout the country. Customers coast to coast are turning to Qwest's industry-leading national fiber optic network and its Spirit of Service for quality products and superior customer experience. For more information on Qwest, and its various operating subsidiaries, please go to www.qwest.com.