OVERLAND PARK, Kan., Dec. 3 /PRNewswire-FirstCall/ -- There are more than 44,600 minutes in the month of December. That's thousands of minutes for gift giving, caroling, eating, celebrating and now talking on your wireless phone.
This December EMBARQ is giving its current and new wireless customers the gift of unlimited minutes to help them connect with friends and family all month long; that's more than 44,600 minutes at no extra charge.
With unlimited wireless minutes available in December, EMBARQ conducted a survey to research what famous figures would be on the nation's calling wish list if America's little black book just happened to fall from the sky one December day.
The survey asked 1,000 Americans what well-known people they would like to dial up to share their holiday cheer with if they had unlimited wireless minutes this December. From politicians and public figures to TV characters and news anchors, Americans weighed in on who would be on their unlimited speed dial this December.
-- When offered a direct line to a number of famous Americans, including
the President of the United States, Microsoft Chairman Bill Gates and
decorating professional Martha Stewart, it was reigning talk show
queen Oprah Winfrey whose phone would be ringing off the hook with
well wishes from fans for a happy New Year. Oprah received 15 percent
of the vote. President George W. Bush followed in close second with
-- Which presidential candidate did Americans hope would make a campaign
stop at their holiday dinner? Hilary Rodham Clinton beat Barak Obama,
Rudy Giuliani, Fred Thompson, John McCain and John Edwards with a
quarter (25%) of survey respondents saying they would like to call and
invite the democrat to their holiday table.
-- This holiday season Americans are eager to receive a gift of
light-hearted humor. Just over one in 10 (11%) respondents said that
for an overview of this year's major news stories and a peak into
2008, they want Ellen DeGeneres at the other end of the phone. The
funny lady got more votes than Katie Couric (8%), Anderson Cooper (7%)
and the famous man in suspenders, Larry King (6%).
-- While the classic holiday carol may call for 12 days, this season, the
hottest number is 24. More than one in 10 (11%) respondents agreed
that Jack Bauer of "24" gets top billing for the TV character
Americans would call to wish a happy holiday. Bauer beat Susan Mayer
of "Desperate Housewives," Larry David of "Curb your Enthusiasm,"
Stewie Griffin of "Family Guy," Claire Bennett of "Heroes," Michael
Scott of "The Office," and Nancy Botwin of "Weeds" for the top spot.
-- Overall, America may care about 24 hours of action, but there are some
more interested in bedside attraction. The ladies are 'McDreaming' of
a certain Seattle Grace neurosurgeon this holiday season with almost
20 percent of female respondents saying they would call Dr. Derek
Shepherd of "Grey's Anatomy" to wish him a happy holiday over other TV
-- They may not be psychic mediums, but Americans do know which person
from the past they would call if their wireless service extended to
the deceased. While Elvis, Martin Luther King Jr. and Marilyn Monroe
were among the favorites, it was Princess Diana who won 17 percent of
the overall vote, but survey respondents aged 60 and over would rather
be calling Camelot. A quarter (25%) of these Americans gave their vote
to President John F. Kennedy.
After EMBARQ customers have had a nice chat with JFK, Oprah, Hilary Clinton and Dr. McDreamy, they should visit EMBARQ's microsite, UnlimitedDecember.com, an interactive site launching Nov. 20, 2007. Site visitors will be guided through a series of easy steps to develop, preview and send voice messages to help spread holiday cheer. The free and festive services allow customers to send humorous holiday greetings; schedule deliveries of personal holiday calls; and record holiday carols, karaoke-style, and have them delivered to up to three friends or family members at a time.
EMBARQ wants its customers to stay connected this holiday season. While it may not be able to give them a phone book with numbers of their favorite celebrities, it can give them more than 44,600 minutes during the month of December to spread cheer to friends and family.
The EMBARQ Survey was conducted by Kelton Research between October 26th and October 29th, 2007, using an e-mail invitation and an online survey. Quotas are set to ensure reliable and accurate representation of the total U.S. population ages 18 and over.
Embarq Corporation (NYSE: EQ), headquartered in Overland Park, Kansas, offers a complete suite of common sense communications services. The company has approximately 19,000 employees and operates in 18 states. EMBARQ is included in the S&P 500. For consumers, EMBARQ offers an innovative portfolio of services that includes reliable local and long distance home phone service, high-speed Internet, wireless, and satellite TV from DISH Network(R) - all on one monthly bill. For businesses, EMBARQ has a comprehensive range of flexible and integrated services designed to help businesses of all sizes be more productive and communicate with their customers. This service portfolio includes local voice and data services, long distance, Business Class DSL, wireless, enhanced data network services, voice and data communication equipment and managed network services. In 2007, EMBARQ ranked highest in customer satisfaction among large enterprise businesses, according to J.D. Power and Associates Study. EMBARQ believes that by focusing on the communities the company serves and by employing common sense and practical ingenuity, it is able to provide customers with a committed partner, dedicated customer service and innovative products for work and home. For more information, visit http://embarq.com.
About Kelton Research
Kelton Research is a full service global insights firm with offices in Los Angeles, New York, and Washington, DC, and is America's fastest growing National Market Research Consultancy. Serving as strategic partner to more than 100 of the Fortune 500 and thousands of smaller companies and organizations, Kelton utilizes a wide range of qualitative and quantitative methodologies to drive tactical recommendations for clients. For more information about Kelton's services, please call (310) 479-4040 or visit http://www.keltonresearch.com.
SOURCE Embarq Corporation
/Web site: http://www.embarq.com